Privacy Policy

Startingline HQ, LLC ("we," "us," or "our") operates startinglinehq.com and related products including EstatePal, DivvyDup, and ScriptToggle (collectively, the "Services"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Services.

By using our Services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Account Information

When you create an account, we collect:

• Email address
• Name (first and last)
• Password (stored securely using industry-standard encryption)

Payment Information

Payment processing is handled by Stripe, Inc. We do not store your credit card numbers or banking information on our servers. Stripe's privacy policy governs their collection and use of your payment information.

We do store:

• Stripe customer ID (for subscription management)
• Subscription status and billing history
• Transaction receipts

Product-Specific Data

EstatePal:

• Estate planning documents and contents
• Executor and beneficiary information
• Asset details and distributions
• Personal notes and instructions

DivvyDup:

• Shared expense ledgers
• Transaction histories
• Participant information
• Note: DivvyDup data is stored locally in your browser and is not transmitted to our servers unless you choose to back it up

ScriptToggle:

• Subscription tracking information
• Service names and billing dates
• Cost information you enter

Usage Data

We automatically collect:

• IP address
• Browser type and version
• Pages visited and time spent
• Device information
• Authentication logs

2. How We Use Your Information

We use collected information to:

• Provide, operate, and maintain our Services
• Process payments and manage subscriptions
• Send transactional emails (account confirmations, receipts, cancellation notices)
• Respond to customer support requests
• Improve and personalize user experience
• Detect and prevent fraud or security breaches
• Enforce our Terms of Service
• Comply with legal obligations

3. How We Share Your Information

Service Providers

We use trusted third-party services to operate our business:

• Stripe (payment processing) — stripe.com/privacy
• Supabase (database and authentication) — supabase.com/privacy
• Vercel (web hosting) — vercel.com/legal/privacy-policy

Legal Requirements

We may disclose your information if required to comply with applicable laws or regulations, respond to lawful requests from public authorities, protect our rights or safety, or enforce our Terms of Service.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity. You will be notified of any such change via email.

4. Data Security

We implement industry-standard security measures to protect your information:

• All data transmitted via HTTPS encryption
• Passwords hashed using industry-standard algorithms
• Row-level security policies on our database
• Regular security audits and updates
• Restricted access to personal information

However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

5. Your Rights and Choices

Access and Portability

You can access your account information at any time through your dashboard. To request a complete export of your data, contact us at hello@startinglinehq.com.

Correction

You can update your account information directly through your account settings.

Deletion

You may request deletion of your account and associated data by contacting hello@startinglinehq.com. Upon deletion, your data will be permanently removed within 30 days, except where retention is required for legal or tax purposes.

Opt-Out

You cannot opt out of transactional emails (receipts, account notifications) as they are necessary to provide the Services. We do not send marketing emails.

6. Data Retention

• Active Accounts: We retain your information for as long as your account remains active.
• Canceled Accounts: After you cancel, we retain your data for 30 days to allow for reactivation. After 30 days, all personal data is permanently deleted.
• Billing Records: Retained as required by tax and legal regulations, typically for 7 years.

7. Cookies and Tracking Technologies

We use essential cookies to maintain your login session, remember your preferences, and ensure security.

You can disable cookies in your browser settings, but this may affect your ability to use the Services.

8. Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete that information promptly.

9. International Data Transfers

Our Services are hosted in the United States. If you access our Services from outside the U.S., your information will be transferred to, stored, and processed in the United States. By using our Services, you consent to this transfer.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by posting the updated policy on this page, updating the "Last Updated" date, and sending an email notification to your registered address. Your continued use of the Services after changes are posted constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

• Email: hello@startinglinehq.com
• Legal Entity: Startingline HQ, LLC