24 Years in the Air Force. This Is Why I Built StartingLine HQ.
I spent 24 years in the Air Force. During deployments and TDYs, my family stayed behind. StartingLine HQ exists because of what I saw them go through.
Read More →Estate planning. Budgeting. Subscriptions. Chores. One login. Everything working together.
I spent 24 years in the Air Force. I deployed. I went on TDYs. And every time I left, my family stayed home and figured things out without me.
Who pays which bill when the deposit lands. Who keeps the kids on track when one parent is managing everything alone. What happens if something goes wrong and the documents are nowhere to be found.
These are not hypothetical problems. They are the everyday reality of a military family. They do not get easier when you finally separate or retire. That transition is its own starting line, and most families cross it without a plan.
I built StartingLine HQ because these tools did not exist the way I needed them. Simple. Connected. Built around how a real family actually works.
If you are active-duty, a veteran, a first responder, or the family member who holds things together while someone else serves: this was built for you.
Your information is yours. No selling. No sharing. No one digging through your life.
Each tool is simple on purpose. You won't get buried in features you don't understand.
Start in one place. Add more when you're ready. Nothing breaks. Nothing gets lost.
You don't need to fix everything today.
Just pick one place to begin.
Stop guessing where it goes. Start telling it where to go.
Start here →Make sure your loved ones aren't left figuring things out later.
Start here →Track everything. Cancel what you don't need. Stay in control.
Start here →Simple, honest pricing across all our tools. No surprises, no hidden fees.
How StartingLine HQ products came to be, and the real problems they solve.
I spent 24 years in the Air Force. During deployments and TDYs, my family stayed behind. StartingLine HQ exists because of what I saw them go through.
Read More →PCS orders, deployments, and moves mean subscriptions keep running long after you've moved on. ScriptToggle was built to put you back in control.
Read More →My dad managed money with a green ledger book for 60 years. When I deployed, I needed the family to have that same system. DivvyDup is what I built.
Read More →When my wife's mother passed away, we were the executors and we were not prepared. For military families with someone in a dangerous job, that chaos is a real risk. EstatePal exists to fix it.
Read More →A practical guide to getting your estate in order in your 30s. What documents you actually need, what you can do yourself, and what to do first.
Read More →A step-by-step guide to finding every subscription you're paying for, deciding which to keep, and actually canceling the ones you don't need.
Read More →The common approaches to splitting shared expenses (50/50, proportional to income, by category) and how to pick the right one for your situation.
Read More →No one hands you a plan when you separate from the military or retire from the department. No one tells you what to do with the money, where to put the documents, or how to keep the household running when the structure you relied on for years is gone. StartingLine HQ is the plan. Simple tools, built around how a real family works, so you can move forward with confidence instead of scrambling to catch up.
Join military families, veterans, and first responders who are taking control.